The digital transformation of agricultural fairs in Brazil: an analysis from the perspective of their organizers

Autores

Jéssica Dayane Nunes Pessôa
Evellyng Munique Zago dos Santos
João Guilherme de Camargo Ferraz Machado
Cristiane Hengler Corrêa Bernardo
DOI: https://doi.org/10.36311/2025.978-65-5954-620-6.p223-246

Sinopse

Biografia do Autor

Jéssica Dayane Nunes Pessôa

Graduate Program in Agribusiness and Development (PGAD), Faculty of Sciences and Engineering, São Paulo State University “Júlio de Mesquita Filho” (UNESP), Tupã, São Paulo, Brazil.

Evellyng Munique Zago dos Santos

Graduate Program in Agribusiness and Development (PGAD), Faculty of Sciences and Engineering, São Paulo State University “Júlio de Mesquita Filho” (UNESP), Tupã, São Paulo, Brazil.

João Guilherme de Camargo Ferraz Machado

Department of Management, Development and Technology, Faculty of Sciences and Engineering, São Paulo State University “Júlio de Mesquita Filho” (UNESP), Tupã, São Paulo, Brazil.

Cristiane Hengler Corrêa Bernardo

Department of Management, Development and Technology, Faculty of Sciences and Engineering, São Paulo State University “Júlio de Mesquita Filho” (UNESP), Tupã, São Paulo, Brazil. 

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Volume

Agribusiness, development and the 2030 agenda: interdisciplinary contributions

Publicado

6 agosto 2025

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Copyright (c) 2025 Oficina Universitária

Licença

Creative Commons License

Este trabalho está licenciado sob uma licença Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Como Citar

The digital transformation of agricultural fairs in Brazil: an analysis from the perspective of their organizers. (2025). Em Agribusiness, development and the 2030 agenda: interdisciplinary contributions. Oficina Universitária. https://doi.org/10.36311/2025.978-65-5954-620-6.p223-246